Google Adsense

Google AdSense

Google AdSense is a program run by Google that allows publishers in the Google Network of content sites to serve automatic text, image, video, or interactive media advertisements, that are targeted to site content and audience. These advertisements are administered, sorted, and maintained by Google.


Eligibility Criteria to participate in Adsense:-
1. You as a Publisher should have your own “Website”.
2. Your site should comply with their “Program Policies”.
3. Your site should have Active for at least “6 months”.
4. The Publisher should be at least “18 years old”. “Tips and Tricks” to get your Adsense account approved & what to do when your adsense account gets disapproved are thoroughly taught at Delhi Digital Marketing School.

Google AdSense is a quality ad service that allows marketers who are part of the Google Network to run text, image, video, or interactive media advertisements on google searches , youtube videos or any other informative platform .AdSense has very important role in making and running ads and generating revenue for websites that do not have other source to earn.Advertisements are run on various basis . Like targeting audience, geographic area, interests, age groups etc . These advertisements are built , monitored and maintained by google only. income can be generated by two ways.  either a per-click or per-impression basis. In Quarter 1 2014, Google earned approx US $3.4 billion or 22% of total revenue, through Google AdSense.

How it works?

Google has allowed every marketer to use free service of making an advertisement with collaboration with google. Just login to google adsense account and you are ready to go. There you can make any kind of ad you want to run. It can be informative , lead capturing, giving conversions etc .

How you Can Make Money from it?

If you are running any website that contains pretty good amount of traffic , you just have to apply for google adsense. And once you are approved , google itself will opt suitable ad for your site of any random client who has paid google to run his ad. The number of clicks on that ad will determine your income. fix rules are there. Fixed payment will be done by google in your account. No online scam issues. You just have to sit back and money will automatically be credited in your account.

your one and only goal is ” how to increase traffic on your website”. the more the traffic you get, the more the clicks you will be getting . the more income you can generate.

What not to do .

If you think that you can earn money by telling your friends and family members to click on ads pn your website! Kindly drop the idea. Google AdSense is one and only quality ad network that is free to join, but it maintains the high level of quality. If any such activity is detected by google in which publisher is asking someone to click on his ads, The publisher’s AdSense account will be disabled. Once the account is disabled, it is very difficult to get it revive. Google is very smart and very fast to imply penalties. It tracks the Ip addresses of users who clicks the ads deliberately.

2.Google prohibits webmasters from using phrases like “Click on my AdSense ads” to increase click rates. The phrases which are accepted are “Sponsored Links” and “Advertisements”.


You can Create a channel on YouTube and upload original videos too. It’s not necessary you have to write blogs . You can be v-blogger too. there are two conditions to fulfill for youtube adsense .

1. your account should be one year older.
2. each and every video’s compilation of your channel should be of 4000 hours.

Creating a YouTube channel is absolutely free. After the channel is been created, upload at least 5-6 original and quality videos.

Apply for Google AdSense

You just have to Fill out the AdSense application and wait for approval.

Some tips how to get adsense approved by google.


Your website should have at least 500 to 1000 views per day, original content , genuine content.

Your blog follows AdSense terms and conditions.

Generally, account approval takes at least 7 days. Do not get disappointed if your application is rejected. Find out what is  missing in your blog and remove it,.

Once the approval is received, the next step is to increase more and more traffic of your website.

Now what plays here important role is :

AdSense optimization: like Ad placement, focusing on niche-based AdSense sites. targeting high CPC .

Anyone can make ad easily but not efficiently. So here we help you guys out in acquiring optimization.

Google uses its technology to run ads based on website content,geographical location,interests, age groups etc. Those who wants to advertise with Google’s targeted advertisement system may enroll through Google AdWords. AdSense has become one of the most popular programs that is master in creating and placing banner advertisements on a website or blog. The advertisements are less informative so put your best content in a line or two. Which you wanna portrait as your front experience to viewers. The content of the advertisements should be relevant to the website. Websites rich in original content has proven to be very  successful with this kind of advertising program, as reported by real based .

Text ads

The content/text advertisements can be targeted for users with certain interest in particular field. The targeting can be done by two ways CPC (cost per click) or CPM (cost per thousand impressions) based. In CPC amount will be deducted by your google account when a user clicks your ad, whereas in CPM , amount will be deducted on view or impression too. This makes CPC ads more common to use.There are various sizes of ads. You can opt any suitable size your ad looks good in.

Search ads

AdSense for search allows publisher to display ads related to what people search on google. AdSense  search ads are visible either alongside the results of search engine or alongside internal search results.

Video ads

Ads which will be shown by google in form of videos. what content you want viewers to see . What landing page you want to set. All specifications can be modified and controlled by you.Formats available include linear video ads (post-roll or pre-roll), overlay ads that display AdSense text and display ads over the video content, and the True View format.  Publishers can also opt companion ads – ads that run alongside video content outside the player.

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